An AI receptionist answers every call, day, night and weekends, and sends you the details. The trouble is, not every AI receptionist is built the same, and a poor one can lose you as many customers as voicemail does. Below are the six things that separate the best AI receptionist from the rest.
01Why Anser is great
Anser is an AI receptionist that answers your business phone when you can't. It picks up when you're busy, closed or already on another call, speaks naturally, and knows your business.
On every call, Anser:
- Answers. Day, night, weekends, and while you're in the middle of something else.
- Knows your business. Your services, your area and your prices, taken from your own website.
- Handles the routine questions. Opening hours, services, pricing and availability.
- Takes bookings. New appointments, reschedules and cancellations, straight into your Google Calendar.
- Knows when to hand over. You decide what it deals with and what comes straight to you.
- Tells you everything. A summary, transcript and recording of every call, sent to your inbox.
Most importantly, it's built around the business you already run. You don't learn new software or change how you work. You keep your existing number and forward calls to Anser whenever you want them covered: all the time, after hours, or only when you don't pick up.
02Why it's proven
The best proof is the one you can check yourself. Before you pay a penny, we build a working version of your receptionist from your own website and give you a number to ring. You hear exactly what your customers would hear. If anything isn't right, we fix it. You're still not paying.
The problem it solves is well documented:
of calls to small businesses went unanswered in a study of 85 businesses across 58 industries.
Source: 411 Localsof 142 UK small businesses left a test call unanswered.
Source: TelePA, via UBCof callers sent to voicemail actually leave a message.
Source: InvocaVoicemail doesn't save the call. Most people simply hang up and ring the next business on their list. Anser makes sure they reach a voice that can help them, first time.
Don't take our word for it.
Ring our line and our own AI receptionist will pick up.
03Why it's trustworthy
An AI receptionist speaks for your business, so it has to be honest with your callers and careful with their data. Anser is built that way from the first second of every call.
- Callers always know. At the start of every call, Anser tells the caller they're speaking to an AI assistant and that the call may be recorded.
- It doesn't guess. If a call needs more than an answer, such as a complaint or an emergency, Anser hands over to a person. If nobody's free, it takes the details and sends them to you.
- You set the rules. Open, closed, busy or emergency: you decide how each type of call is handled, so an urgent call at 2am doesn't sit in voicemail.
- You control the data. Recordings and transcripts are kept for 6 months by default, and you can set anywhere from 30 days to 12 months. You can switch audio recording off and keep transcripts, and export or delete your data at any time.
- Your data isn't for sale. We don't use call data for advertising, and we configure our providers so it isn't used to train their AI models.
- Built for GDPR. Our GDPR & data and Privacy Policy pages explain exactly how call data is handled, in plain English.
04Why Anser is reputable
A reputable company is open about who it is and what it charges. We put everything in writing, where anyone can read it.
- A registered company. Anser is a trading name of DEA Labs LLC, company number 2536828. Our company details are published on our Legal page.
- Clear, published terms. Our Terms of Service spell out billing, cancellation and your rights, with no hidden clauses.
- Transparent pricing. Plans start at £99 a month, and every price, setup fee and extra is listed on our pricing page.
- No contract, no lock-in. Cancel any time. We'd rather keep you because it works than because you're tied in.
- A 30-day money-back guarantee on your subscription.
- Your line is never cut off. If you go over your minutes, we add small blocks automatically, capped at five a month, and you can switch this off at any time.
- Real people behind it. Questions go straight to our team at contact@helloanser.com.
05Why every business should have one
Whatever you do, the phone rings at the worst moments. You're with a client, on a job, driving, or already on another call. People also tend to call when they're free, which is usually evenings and weekends, when you're not.
An AI receptionist covers every one of those gaps:
- Out of hours. Your business keeps answering after you've closed, so evening and weekend enquiries still turn into bookings.
- When you're busy. Calls that would go to voicemail get a real answer instead.
- Two calls at once. On our Team plan, Anser can take up to three calls at the same time, so the second caller never hits a dead ring.
- Urgent calls. They're routed the way you decide, rather than waiting for you to check your voicemail.
- Less admin. You get a written summary of every call, so there's nothing to write down and no messages to chase.
It also costs a fraction of a human receptionist. Plans start at £99 a month, and it works every hour of every day. Anser fits businesses of every size, from salons and garages to trades, letting agents, offices and multi-site teams.
06Choosing the best AI receptionist: how Anser compares
Before we built Anser, we tested other AI receptionists ourselves. We rang them as customers, set them up as business owners and noted everything that got in the way. Then we built Anser to fix those problems: faster to set up, quicker and more natural on the phone, and easier to manage day to day.
| What we found with others | What Anser does instead |
|---|---|
| You set everything up yourself, often over days | We build it for you from your website and go live the same day |
| Generic scripts that don't know your business | Trained on your own services, area and prices |
| You pay first and find out later | You ring a working version before you pay a penny |
| Awkward pauses that make callers hang up | Tuned to reply quickly and naturally, so callers aren't left waiting |
| Complicated dashboards and buried settings | Simple rules for open, closed, busy and emergency calls |
| It guesses when a call gets difficult | It hands over to a person, or takes the details for you |
| Long contracts and lock-ins | No contract, cancel any time, 30-day money-back guarantee |
| The line stops working when minutes run out | Small top-up blocks, capped each month, so you're never cut off |
The result is a receptionist that sounds like part of your business, not a phone menu. And because you hear it before you pay, you don't have to take our word for any of this.
Hear the difference for yourself.
Try the demo line, or see what each plan includes.
07Frequently asked questions
What is an AI receptionist?
An AI receptionist is software that answers your business phone calls in a natural voice. It answers questions, takes bookings and passes on messages, just like a human receptionist, but it works 24 hours a day.
What is the best AI receptionist?
The best AI receptionist knows your business, sounds natural, hands over to a person when it should, and is easy to manage. It should also let you hear it before you pay. Anser was built around exactly those points.
Does it sound like a robot?
No. Anser uses a natural voice and is trained on your business, so it knows your services and prices. The easiest way to judge is to ring 01274 066153 and hear it for yourself.
Can I keep my existing phone number?
Yes. You keep the number your customers already know and divert calls to Anser whenever you want them covered.
How long does it take to set up?
We build your receptionist from your website, you test it by phone, and you can go live the same day.
How much does an AI receptionist cost?
Anser starts at £99 a month, with a one-off £149 setup fee. There's no contract, and your subscription comes with a 30-day money-back guarantee. See the full pricing.
What happens if the AI can't handle a call?
It hands the caller over to a person. If nobody's available, it takes the details and sends them straight to you.
Is an AI receptionist GDPR compliant?
It should be, and you should check. Anser tells every caller it's an AI and that the call may be recorded, lets you control how long recordings are kept, and lets you export or delete data at any time.
Sources
- 411 Locals, Small business owners don't answer 62% of phone calls, January 2016
- UBC, Almost half of SMEs leave calls unanswered, citing TelePA research
- Invoca, How much missed sales calls cost home services businesses