Terms of Service

Last updated: 06/10/2026

These Terms of Service (“Terms”) govern your access to and use of Anser, an AI-powered call-handling and receptionist service provided by TheABOOD Ltd, trading as Anser (“we”, “us”, “our”). By signing up for or using Anser, you agree to be bound by these Terms.

If you don't agree to these Terms, please don't use our service.

01About Anser

Anser provides an AI receptionist service designed for businesses, handling incoming calls, booking requests, and customer enquiries on your behalf. Anser is a tool to support your business operations — it does not replace your own judgement or obligations to your customers.

02Your account

  • You must provide accurate, complete information when signing up for Anser.
  • You're responsible for maintaining the confidentiality of your account credentials and for all activity under your account.
  • You must be authorised to act on behalf of the business you're registering.
  • Let us know immediately at contact@helloanser.com if you suspect unauthorised use of your account.

03Subscription and payment

  • Anser is offered on a subscription basis. Pricing and plan details are set out on our Pricing page.
  • Subscriptions renew automatically at the end of each billing period unless cancelled in accordance with these Terms.
  • Fees are billed in advance. Your monthly subscription is refundable in full within the first 30 days; the £149 setup fee is not. After 30 days, fees are non-refundable except where required by law.
  • We reserve the right to change our pricing with reasonable notice; continued use of the service after a price change constitutes acceptance.

04Cancellation

  • You may cancel your subscription at any time by emailing contact@helloanser.com.
  • Cancellation takes effect at the end of your current billing period; you'll retain access until then.
  • We reserve the right to suspend or terminate your account for breach of these Terms, including the Acceptable Use policy set out on our Legal page.

05Your responsibilities

You agree to:

  • Use Anser only for lawful business purposes.
  • Ensure any information you provide to configure your AI receptionist (business hours, services, pricing, etc.) is accurate and kept up to date.
  • Not use Anser to mislead, defraud, or deceive callers or customers.
  • Comply with all applicable laws relating to your use of the service, including data protection law where you handle customer data.

06Service availability

We aim to keep Anser available and performing reliably, but we don't guarantee uninterrupted or error-free operation. We may carry out maintenance, updates, or changes to the service from time to time, and will aim to give reasonable notice of any planned downtime that may affect you.

07Data and privacy

Our use of your data, and the data of your callers, is governed by our Privacy Policy and GDPR & Data pages. By using Anser, you also confirm you have the necessary rights and consents to share any customer data with us for the purpose of providing the service.

08Intellectual property

All rights in the Anser platform, software, branding, and website content belong to TheABOOD Ltd, trading as Anser. These Terms don't grant you any ownership rights — only a limited licence to use the service in accordance with these Terms for the duration of your subscription.

09Limitation of liability

To the fullest extent permitted by law, TheABOOD Ltd, trading as Anser, shall not be liable for any indirect, incidental, or consequential loss arising from your use of Anser, including loss of profits, business, or data.

Nothing in these Terms limits or excludes our liability for death or personal injury caused by negligence, fraud, or any other liability that cannot be limited or excluded under UK law.

Our total liability to you for any claim arising from these Terms is limited to the fees paid by you in the 12 months preceding the claim.

10Termination

We may suspend or terminate your access to Anser, with or without notice, if you breach these Terms, misuse the service, or fail to pay fees when due. You may terminate your account at any time as set out in Section 4.

11Changes to these Terms

We may update these Terms from time to time to reflect changes to our service or legal requirements. We'll notify you of material changes, and continued use of Anser after changes take effect constitutes acceptance of the updated Terms.

12Governing law

These Terms are governed by the laws of England and Wales, and any disputes will be subject to the exclusive jurisdiction of the courts of England and Wales.

13Contact us

If you have any questions about these Terms, please contact us at contact@helloanser.com.

Company
TheABOOD Ltd, trading as Anser
Location
London, United Kingdom
Email
contact@helloanser.com